TRUE Profile — TrueCar Inc
TrueCar is an automotive digital marketplace. Co. has a software ecosystem on a common technology infrastructure, powered by proprietary data and analytics. Co.'s platform is available on its TrueCar website and mobile applications. In addition, Co. customizes and operates its platform on a co-branded basis for its group marketing partners, including financial institutions; membership-based organizations; and employee buying programs for enterprises. Co. enables users to obtain market-based pricing data on new and used cars, and to connect with its network of TrueCar Certified Dealers. Co. also allows automobile manufacturers to connect with TrueCar users.